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EverTreasure: Pioneering a New Paradigm in Art Investment
EverTreasure: Pioneering a New Paradigm in Art Investment

EverTreasure: Pioneering a New Paradigm in Art Investment
[Culture News Reporter, Hong Jung-gi] EverTreasure, a company merging art with technology to forge a new future in art investment, has taken its first bold steps towards transforming the paradigm of art investment. On September 13, EverTreasure launched its first MVP release along with the opening of the EverTreasure online store, setting the stage for a revolution in art investment. The MVP offers a foundation for building a community for artists and partners, and provides opportunities to engage with a diverse range of artists.
Through this MVP, EverTreasure introduces a new art investment model and unique opportunities tailored for artists and art enthusiasts. EverTreasure’s founder, CEO Everine Jo, shared, “Our goal is to blur the lines between art and investment, creating a model where artists and investors grow together. I hope many people will take interest in and support this first step of EverTreasure.” Recently, EverTreasure was also selected for the “Art Startup Support Program” under the Korea Arts Management Service, run by Twosun Campus, further expanding its influence in the industry.
EverTreasure has also prepared special benefits for customers joining the MVP. Members who sign up for the MVP receive ET points that can be used like cash, allowing them to invest in EverTreasure's first artist project. This pilot project provides an innovative art investment experience by enabling participants to share in the future earnings of the artist. The investment project is limited to 40 participants, and those who are unable to participate will receive ET points for use in the EverTreasure online store.
Leveraging this investment project, EverTreasure is preparing to launch “YEATU,” a new service aimed at enabling mutual growth for both artists and investors.
An EverTreasure spokesperson stated, “EverTreasure presents a new model of art investment by merging art and technology. Our vision is for artists and investors to grow together. Through the YEATU service, we are creating a space where artists can freely create works and investors can enjoy stable and transparent investment opportunities. By doing so, we hope to enrich art and culture and help usher in a modern Renaissance era where artists and investors can thrive together.”
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